In my last post I wrote about the differences between Web Managers and Mechanics. Both functions are vital to Web execution. Web managers turn Web strategy into execution plans and Web mechanics execute. But what about Web strategy?
During the discovery phase of WelchmanPierpoint's Web governance consulting engagements, I ask clients to share their policy and standards documents with me.
A couple of weeks ago, I had a slow leak in my tire. I know this because a little light on the dashboard came on alerting me to the problem. I’m no car expert, but I do know that tires are kind of important.
It’s a widely-held belief among various Web practitioners (from content strategists and information architects to Web infrastructure tool builders and application developers) that senior executives don’t understand the real power and capa